Director of Editorial
Posted on: 27 Mar 2025
Ames, IA
Job Description
The Director of Editorial drives timely and consistent coverage of industry news, thought leadership, and top-of-funnel content oriented to our target audience’s key care-abouts. We are looking for a marketing leader with a journalist’s mindset to drive our owned media strategy, helping ensure Workiva has an active voice in the market with clear points of view and valuable insights.
As a key leader on the Content Marketing team, you and your team will play a pivotal role in strengthening Workiva’s credibility and domain authority through engaging, high-value content that drives brand awareness and affinity. This role is ideal for an experienced content marketer eager to make an impact in a global, fast-paced, and highly matrixed organization.
What You’ll Do
Lead a team of writers, producers, and marketers responsible for attracting and building our audience across Workiva’s owned media channels, including (but not limited to) our blog, podcast, newsletters, and social
Drive the global editorial planning process and own our monthly content calendar, working in close partnership with External Affairs
Brainstorm, develop, and edit content with key collaborators across industry principal, communications, and product marketing teams
Define and socialize brand-level themes and perspectives that can feed our downstream pipeline-driving efforts
Review marquee assets to ensure a strong point of view, messaging consistency, content quality, and strategic alignment
Set goals, track performance, and report on content performance
Make data-driven content decisions based on company priorities, performance insights, market trends, and audience engagement
Stay ahead of industry trends and emerging tools (like AI) to enhance our content marketing efficiency and impact
What You’ll Need
Minimum Qualifications
Bachelor’s degree or equivalent combination of education and experience in Journalism, English, Communications, or a related field
10+ years of editorial, content marketing, or closely related experience
Experience in the B2B technology industry
Preferred Qualifications
5+ years of direct people management experience
Experience developing content for financial and Office of the CFO audiences
Experience leading global content development and distribution, and for breakthrough in new markets (geos, industries)
Strong research, interviewing, storytelling and pitching skills, and ability to coach others to do the same
Experience developing story lines and content from industry research and data
Demonstrated success in collaborating and influencing cross-functional teams across a global SaaS organization
Strategic mindset with the ability to make informed decisions based on data analysis and reporting
Adept at managing multiple priorities, diverse stakeholders, and tight deadlines
Well-documented and ordered portfolio of writing samples
Travel Requirements & Working Conditions
20% travel for company events and internal meetings
Reliable internet access for any period of time working remotely and not in a Workiva office
Workiva Inc.
Ames, IA
Workiva Inc. (NYSE: WK) simplifies complex work for thousands of organizations worldwide. Customers trust Workiva’s open, intelligent, and intuitive platform to connect data, documents, and teams. The results: improved efficiency, greater transparency, and less risk
We founded WebFilings in 2008 to change the way corporations were managing and reporting business data. We released our first cloud solution in 2010 at a time when most companies were hesitant to place their trust in the cloud. That quickly changed.
Our Wdesk platform caught on like wildfire. Companies big and small adopted Wdesk because for the first time, they could collaborate with control and accountability.
We changed our company name to Workiva in 2014 to keep pace with growing demand for our solutions from finance, compliance, risk, and audit teams.
Today, Wdesk is modernizing how people work across thousands of organizations around the globe, including 75 percent of the Fortune 500®
We pioneered a cloud platform that was so innovative that within its first 5 years, it was being used by more than 65 percent of the Fortune 500®.
Our customers love Wdesk because we deliver a platform that they want and need. Wdesk gives them the same features at work—speed, access, and sharing—that they use at home. Even though Wdesk feels like a familiar consumer application to our users, it is powered by one of the fastest, safest, and most sophisticated data management engines available today.
We built Wdesk to save our customers time, money, and other resources, so they can spend more time on what matters most.
Specialties
Government Reporting, Internal Controls, Section 16, SEDAR Reporting, SOX, SEC Reporting, CCAR/Stress Tests, Enterprise Risk Management, Environmental Health and Safety, ORSA, RRP, Sustainability, Board Reporting, Investor Relations, Managerial Reporting, CASS, Statutory Reporting, Regulatory Reporting, Internal Audit Management, Financial Close Reporting, Berichtspflichten, ESEF-Berichterstattung, Geschäftsberichte, Internes Kontrollmanagement, Regulatorisches Berichtswesen, SEC-Berichterstattung, Reporting annuel, Gestion des Contrôles Internes, Reporting réglementaire, Reporting statutaire, ESEF Reporting, Statutory Reporting, Regulatory Reporting, and Annual Reporting
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IndustryInformation Technology
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No. of Employees1000+
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Website
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Jobs Posted102
