Job Description

Job Summary:

The Events Activation team is a virtual center of marketing professionals with specialized knowledge delivering extraordinary results from strategy to consultation and planning to execution. We help our internal clients develop a clear vision for live and online events aligned with their go-to-market growth goals and personalized for their targeted audiences. We work to create seamless, signature, unforgettable BDO-branded experiences using proven marketing strategies and innovative ideas.

We aim for excellence by providing sound advice with a focus on quality and detail and we prove it every day with thoughtful and exceptional service. One client, one event, one experience at a time.

The Events Activation Manager is responsible for managing and delivering the highest quality BDO-branded live and online event interactions for our clients, contacts and prospects and driving and monitoring related activities with firm and account teams’ business and go-to-market strategies.

Job Duties:

Serves as key point person with business partners (marketing, business development, partners, professional staff) to keep all functional areas updated on key initiatives for assigned programs, as well as provide appropriate support to each group
Consults on event strategy, objectives and program goals and makes recommendations to achieve minimum spend for maximum impact
Plays an integral role in managing communication and logistics throughout the planning process
Works closely with event management colleagues to create opportunities for cross-firm collaboration in events
Implements processes and best practices to benchmark and measure program objectives
Possesses knowledge of contractual language as it pertains to meetings and events and applies this understanding during deliveries
Negotiates with vendors to achieve maximum value for the best product and services
Manages event budgets and ensures accuracy in developing estimates, working and actual spends
Handles all event audio-video production from creative concept to final production
Helps to develop success measures and evaluates all events against objectives, recommending areas for improvement
Coordinates and leads the invitation and registration process
Offers on-site supervision or transition, as necessary
Performs post-event duties such as expense processing, invoice reconciliation, evaluations, sharing feedback with event team, marketing colleagues, and other stakeholders
Champions the BDO brand in all event marketing activities
Understands and anticipates industry trends and issues and provides strategic insight and solutions

Other duties as required

Supervisory Responsibilities:

Helps train and supervise team members
Tracks employee performance and reports progress to Events Activation Director during planned GROW meetings, as needed
Serves as a coach/mentor, supporting the career development and performance of team members

Qualifications, Knowledge, Skills and Abilities:

Education:

Bachelor’s Degree in Marketing or Communications, required

Experience:

Five (5) or more years of marketing / event planning experience in a professional service firm, required
Two (2) or more years of experience working in the accounting, financial consulting, business advisory and/or professional services industries, preferred

License/Certifications:

N/A

Software:

Proficient in the use of Microsoft Office Suite, required
CRM experience, preferred

Language:

N/A

Other Knowledge, Skills & Abilities:

Strong planning, managing, and coordinating skills 
Active listener and interpreter with the ability to transform the client’s thoughts into reality 
Ability to understand the context of the event and the type of guests attending
Excellent verbal and written communication, as well as the ability to present and facilitate planning meetings
Experience planning budgets, negotiating and communicating with the clients
Enthusiastic and able to create motivation amongst the team members
Critical thinker and problem solver