Performance Marketing Manager I, Paid Channels (Delivery)
Posted on: 4 Nov 2024
New York, New York
Job Description
About the Role
We seek a skilled and experienced Performance Marketer to support our paid channel strategy for the delivery vertical (Uber Eats). You will support in crafting the global performance marketing strategy for delivery across our paid channels (SEM, Display, Social & Affiliate). You will work closely with regional leads to ensure the delivery strategy is adapted to local challenges and opportunities.
Responsibilities
Support in building the paid channel strategy for our delivery business in collaboration with strategy & planning, operations, and finance teams.
Build plans in collaboration with channel excellence teams that guide the execution of the paid channels strategy for our delivery business.
Proactively monitor and report on performance and insights then provide strategic recommendations into how paid channels can address local marketing challenges.
Work closely with channel excellence teams to turn initiatives launched by the delivery vertical into globally scaled solutions.
Basic Qualifications
5+ years experience in performance marketing, specifically in building multi-channel and cross-channel strategies.
Bachelor's degree
Preferred Qualifications
Experience working in ROAS performance marketing framework with familiarity with AdTech and incrementality measurement approaches.
Ability to analyze and structure data, turn data into insights, and insights into actions that assist senior management and other business leaders with decision-making.
High level of business acumen with an analytical approach.
Strong stakeholder management skills.
Excellent communication skills.
A hard-working, thorough, organized, and motivated self-starter, constantly striving to improve your skills and look for ways to contribute to the team. Thrives on challenges and is not deterred by complicated/complex situations.
Strategic thinker who can take large business problems and turn them into action plans that drive outcomes.
Strong communicator with the ability to create high-impact materials with clear narratives, strategic vision, and performance outcomes
A proactive, ambitious approach where you actively seek opportunities that enhance business growth impact
Organized with the ability to establish and communicate priorities within a complex organization
Experience owning large Performance Marketing budgets.
Uber Technologies, Inc.
San Francisco, CA
Uber Technologies, Inc. develops and supports proprietary technology applications that enable independent providers of ridesharing, and meal preparation and delivery services to transact with end-users worldwide. The company operates in two segments, Core Platform and Other Bets. Its driver partners provide ridesharing services through a range of vehicles, such as cars, auto rickshaws, motorbikes, minibuses, or taxis, as well as based on the number of riders under the UberBLACK, UberX, UberPOOL, Express POOL, and Uber Bus names; and restaurant and delivery partners provide meal preparation and delivery services under the Uber Eats name.
The company also offers Uber Central, a tool that enables companies to request, manage, and pay for rides for their employees, customers, or partners; and Uber Health, which allows healthcare professionals to arrange rides for patients going to and from the care destinations. In addition, it provides freight transportation services to shippers in the freight industry under the Uber Freight name; leases vehicles to third-parties that use the vehicles to provide ridesharing or eats services through the platforms; and provides access to rides through personal mobility products, including dockless e-bikes and e-scooters under the JUMP name. The company was formerly known as Ubercab, Inc. and changed its name to Uber Technologies, Inc. in February 2011. Uber Technologies, Inc. was founded in 2009 and is headquartered in San Francisco, California.
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IndustryTransport/Delivery Services
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No. of Employees22,263+
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Website
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Jobs Posted187
