Ceridian

Lead Marketing Operations Business Partner

Posted on: 22 Aug 2023

Minneapolis, Minnesota

Job Description

About the opportunity

The Lead Marketing Operations Business Partner is a hands-on leader who serves as a trusted partner and strategic business advisor to our Marketing & Communications leaders supporting a global marketing organization. 

Reporting to the Sr. Director of Marketing Operations, you will be responsible for partnering with marketing leaders, building strong relationships with other functional departments to influence decisions, driving process optimization, and improving the overall marketing program. Ultimately, you will drive business transformation and operational excellence, while aligning our marketing strategy and program with sales and the overall company’s objective.

What you’ll get to do

Act as a trusted advisor and partner to the business with credibility and influence, from strategy to execution.
Immerse yourself in the business, understand the strategic vision and learn current operations, so that you can ultimately be seen as part of the leadership team.
Help with yearly marketing planning by:
reviewing business performance every quarter, supporting budgeting, analyzing ROI, and ensuring the marketing calendar aligns with sales and company goals.
Analyze the marketing funnel to identify risks or opportunities and provide actionable recommendations based on quantitative data.
Simplify and optimize reports/dashboards or related infrastructure – make consumption of reports/dashboards accessible and relevant for senior leaders.
Encourage best practices in measuring marketing program performance by collaborating with marketers to develop and evaluate their programs.
Work with IT, Sales, Strategy, and Finance teams to improve processes, define business requirements, maintain accurate data, and measure ROI of campaigns/programs.
Create leader-ready presentations with accurate data and relevant insights.

What’s in it for you

Encouragement to be the best version of yourself at and away from work:

YOUnity diversity and inclusion programs
Amazing time away from work programs 

Support for your total well-being through our “Wellness at Ceridian’ programs targeting all aspects of your life
Recognition for your contributions through excellent pay, perks, and rewards
Giving where you’re living: volunteer days, Ceridian sponsored events, and our very own charity, Ceridian Cares
Opportunities to fuel your career growth through numerous internal and external programs and events

Skills and experience we value

7+ years of experience in marketing or management consulting
Experience supporting a B2B Marketing function and possess a strong understanding of the mechanics behind both sales & marketing functions (i.e. lead lifecycle, opportunity creation & sales stages, forecasting etc.) 
Experience with other Sales & Marketing technology such as Marketo, Bizible, Gong, ZoomInfo an asset 
Strong technical proficiency with marketing automation, CRM, and analytics platforms
Salesforce.com reporting & analytics experience.
Strong analytical and problem-solving skills, with the ability to leverage data to drive decision-making. 
Excellent communication and collaboration skills, with the ability to build strong relationships across functions and levels. 
Ability to work independently and as part of a team.
Detail-oriented and able to manage multiple projects simultaneously.

What would make you really stand out

Experience working for a large enterprise SaaS or Software company doing high-level marketing operations work
Experience working with BI tools such as PowerBI, Tableau an asset. 

#Li-Remote

Ceridian

Minneapolis, MN

Ceridian is a global human capital management (HCM) software company. Dayforce, our flagship cloud HCM platform, provides human resources, payroll, benefits, workforce management, and talent management capabilities in a single solution. Our platform helps you manage the entire employee lifecycle, from recruiting and onboarding, to paying people and developing their careers. Ceridian provides solutions for organizations of all sizes, from small businesses to global organizations.

Makes Work Life Better

Ceridian’s brand promise is “Makes Work Life Better.” We deliver on that promise by living our values, which are customer focus, transparency, diligence, optimism, and agility. These values reflect who we are, and serve as a roadmap for how we plan to achieve our goals as an organization.

Our Way

Our Way is our culture. It's how we act, and how we deliver on our brand promise. It is the set of values that guide our company. Our Way is also about our customers' stories, and how our employees live our values in their daily lives.

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