TIAA

CW1305 Content Writer/Developer

Posted on: 5 Jan 2022

Chicago, IL

Job Description

Key Responsibilities and Duties

Participating in primary marketing research and secondary marketing analysis associated with product launch and new product development.
Utilizing and developing expertise with specific methodologies and business issues for: advertising effectiveness, reach and frequency of promotions, field force strategy and negotiation support.
Conducting qualitative or quantitative research for market positioning, such as pricing, market assessment, or promotional and advertising research studies.
Analyzing marketing data, interpreting it for brand impact and reporting to management on implications for key products and services.

Educational Requirements

University (Degree) Preferred

Work Experience

5+ Years Required; 7+ Years Preferred

Physical Requirements

Physical Requirements: Sedentary Work

TIAA

New York, New York

Teachers Insurance and Annuity Association of America offers individual and group accumulating annuity contracts with contributions made on a pre-tax or after-tax basis. It also provides individual lifetime and term-certain variable payout annuity contracts, including payment of death benefits to beneficiaries. In addition, the company offers real estate account under the various annuity contracts, such as retirement and group retirement annuities, supplemental retirement annuities, group supplemental retirement annuities, retirement choice and retirement choice plus annuities, Keoghs, after-tax retirement annuities, and real estate account accumulation contract, as well as traditional and individual retirement annuities, including simplified employee pension plans.

The real estate account is designed as an option for retirement and tax-deferred savings plans for employees of non-profit and governmental institutions. The company was founded in 1918 and is based in New York, New York. Teachers Insurance and Annuity Association of America operates as a subsidiary of Tiaa Board Of Overseers.