Franklin Templeton Investments

K2 Marketing Associate

Posted on: 23 Sep 2021

Stamford, CT

Job Description

What is the K2 Marketing Team responsible for?

The K2 Marketing Team is responsible for producing all of the marketing content and thought leadership associated with K2’s alternative strategies products and offerings. The team provides high-touch, specialized materials to support the marketing efforts of K2 Business Development and Franklin Templeton sales teams, globally. The team is highly collaborative, and nimble to accommodate a fast-paced but creative working environment.

What is the Marketing Associate responsible for?

The Marketing Associate will work closely with multiple teams across the firm to manage the creation and maintenance of strategy presentations, client reviews and other marketing materials. In addition, this role will work on email marketing campaigns, website content and management. A small portion of this role may include administrative functions in support of senior business development professionals.

Creation, oversight, maintenance of sales/marketing materials, and building custom presentations and story content.
Identify opportunities for story improvement in content and then validate with key stakeholders; take ownership of any proposed deliverables.
Become highly proficient in the firm’s various asset management and marketing technology applications (e.g., Alternative Soft, Vidrio, Marketo, PowerBI, Seismic).
Manage compliance procedures to ensure all materials observe established approval policies and controls.

 What ideal qualifications, skills and experience would help someone to be successful? 

Bachelor’s degree, preferably with a major in economics, business or marketing; Series 24 license (or willingness to obtain) a plus.
3-7+ years of asset management marketing experience, alternatives a strong plus
Experience with Seismic, PowerBI, and website maintenance a strong plus
Strong communication skills and attention to detail is critical.
Flexible and able to succeed in an autonomous, dynamic, and highly functional team.

What technology skill sets are critical to the success of this role?

Proficient-to-expert levels use of MS Office Suite required, with emphasis on PowerPoint and Excel.
Familiarity with / strong interest in learning asset management analytics, digital marketing and automation tools (Seismic, Alternative Soft, Vidrio, Marketo, PowerBI, Tableau).

What makes Franklin Templeton unique?
 
In addition to the dynamic and professional environment at Franklin Templeton, we strive to ensure that our employees have access to a competitive and valuable set of Total Rewards—the mix of both monetary and non-monetary rewards provided to you in recognition for your time, talents, efforts, and results.
 
Highlights of our benefits include: 

Three weeks paid time off the first year  
Medical, dental and vision insurance  
401(k) Retirement Plan with 75% company match on your pre-tax and/or Roth contributions, up to the IRS limits 
Employee Stock Investment Program  
Tuition Assistance Program  
Purchase of company funds with no sales charge  
Onsite fitness center and recreation center*  
Onsite cafeteria*  

Franklin Templeton Investments

San Mateo, CA

Franklin Templeton Investments has grown from being recognized as one of the best small companies in America to being considered a premier global investment management organization. We offer clients a valuable perspective shaped by our seven decades of experience, investment expertise and growing global reach. The company was founded in 1947 in New York by Rupert H. Johnson, Sr., who ran a successful retail brokerage firm from an office on Wall Street. He named the company for US founding father Benjamin Franklin because Franklin epitomized the ideas of frugality and prudence when it came to saving and investing. The company's first line of mutual funds, Franklin Custodian Funds, was a series of conservatively managed equity and bond funds designed to appeal to most investors.

We have the strength that comes with size. And the insight that comes from seven decades of investing experience.

We maintain a long-term perspective in everything we do and run our business with the same level of discipline we apply to asset management. As a result, our credit ratings are among the highest in the industry.

Our business is diversified by client type and geography. In fact, over 50% of our sales are derived from outside the U.S4. We also maintain substantial liquid cash and investments which give us the flexibility to invest in ongoing innovation for our customers.

We believe these characteristics make us an ideal long-term partner in asset management.

Our strategies are managed by specialized investment teams comprised of more than 600 investment experts around the globe1. These teams are supported by an independent risk management group to ensure investment risks are optimized – not simply minimized.

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