Job Description

Job Description

Fueled by a fundamental belief that having access to financial services creates opportunity, PayPal (NASDAQ: PYPL) is committed to democratizing financial services and empowering people and businesses to join and thrive in the global economy. Our open digital payments platform gives PayPals 375 million active account holders the confidence to connect and transact in new and powerful ways, whether they are online, on a mobile device, in an app, or in person. Through a combination of technological innovation and strategic partnerships, PayPal creates better ways to manage and move money, and offers choice and flexibility when sending payments, paying or getting paid. Available in more than 200 markets around the world, the PayPal platform, including Braintree, Venmo and Xoom enables consumers and merchants to receive money in more than 100 currencies, withdraw funds in 56 currencies and hold balances in their PayPal accounts in 25 currencies.

Operate as a key member of the growth marketing team to driving differential growth through continuous testing of new ideas and scaling of winning experiments

Key Responsibilities

Planning & Strategy

Actively partner with product, sales, data science and other marketing stakeholders to identify and test new sources of growth across the PayPal portfolio of brands and product experiences

Drive cross functional planning and execution across the variety of product and stakeholder teams involved with checkout

Act as active stakeholder on ideation, strategy and creation of the the experimentation roadmap, coming up and seeking ideas with greatest odds to raise the ceiling.

Help drive Backlog prioritization working with growth analytics to size / model highest potential ideas

Intake segment leads priorities as part of the monthly program briefing and formulate optimal response one that delivers against both brief / goal and always-on performance agenda

Ensure optimal customer experience, elevated creative and compelling messaging / value promise

Testing & Execution

Write the Experiment brief and testing plan ensuring reliable tracking / instrumentation across funnel

Develop optimal experiment vetting idea and against end-to-end customer experience, and working with embedded creative team to develop elevated creative / copy execution

Coordinates end-to-end implementation inclusive of legal and other reviews, and ensure thorough A/B testing agenda is built into each experiment

Actively monitor and seek learning immediately post launch to improve results in-flight

Learnings & Analytics

Drive rigorous learning and insights post launch. Audit every aspect of the experiment funnel, audience, messaging, etc. reflecting insights into the next experiment

Seek to innovate and scale what has been proven as fast as possible to achieve maximum impact

Growth / Agile Discipline

Embody agile ways of working from planning through execution and learnings ceremonies and artifacts

Primary Goals

Reach Squad Performance targets such as incremental activations, reactivations and lift in conversion across channels

Deliver performance lift from winning experiments and scaled optimization

Reach speed and agility target goals sprints, experiments/user stories, on-time delivery

Deliver well organized program read-outs, insights & learnings

Deliver experiences in checkout that reduce the number of non activating users without creating friction in the experience

Bring shopping deals into the checkout experience

Deliver personalized content in checkout placements

PayPal Behaviors

Innovation: Create amazing experiences

Collaboration: Execution and Win as One team

Motivation: Empower Others

Committed to Self-Development: Willingness to Grow

Inclusion: Respect & Value Uniqueness

Wellness: Care of Yourself and Each Other

Integrity: Advocating What is Right

Feedback: Effective Delivery, Active Listening & Positive outcomes

Key Skills / Expertise

4+ years of experience as data-driven performance marketer operating across direct response paid and owned channels at scale

Entrepreneurial & Results Focused: bring a hustler style mentality and be highly results oriented. Get things done against the odds

Inquisitive marketer and thinker with high-level of curiosity and drive to test new ideas and future sources of growth

Deep experience with A/B testing and supporting measurement and attribution techniques

Highly analytical individual with ability to model experiments and extract valuable insights across large data sets

Excellent communicator, who interacts with clarity and purpose, and who has experience interacting at all levels of organization

Experience working effectively in a heavily cross functional, fast-paced and ideally agile environments

Collaborative, team-oriented, respectful, high integrity, able to deal with ambiguity in a constantly changing environment

Passion for PayPal and its mission

Bachelors Degree or more

We're a purpose-driven company whose beliefs are the foundation for how we conduct business every day. We hold ourselves to our One Team Behaviors which demand that we hold the highest ethical standards, to empower an open and diverse workplace, and strive to treat everyone who is touched by our business with dignity and respect. Our employees challenge the status quo, ask questions, and find solutions. We want to break down barriers to financial empowerment. Join us as we change the way the world defines financial freedom.

PayPal provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, PayPal will provide reasonable accommodations for qualified individuals with disabilities. If you are unable to submit an application because of incompatible assistive technology or a disability, please contact us at paypalglobaltalentacquisition@paypal.com.

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