Genuine Parts Company

Digital Web Analytics Intern - Summer 2021

Posted on: 19 Feb 2021

Atlanta, GA

Job Description

Are you ready to spend your summer as a part of something special? Imagine being with a company whose reputation for excellence paves the way for endless success. At Genuine Parts Company (GPC), people build long-lasting, highly satisfying careers and make a real difference in the community.

GPC has been driving success for over 90 years due to a family of 50,000+ dedicated, intelligent, and innovative employees. But this is the best part all our businesses throughout the world emphasize the growth and development of our team members by providing opportunities for mentorship and advancement.

The role:

This is the ideal role for a student who is searching for challenging and exciting projects, professional growth, and fun networking opportunities with a Fortune 200 company. As a Digital Analytics Intern at GPC, youll have the opportunity to apply analytical and critical thinking skills to explore strategic business opportunities while learning about a global distribution organization.

This is the right opportunity for you if you:

* Enjoy using technical skills to effectively analyze and communicate data
* Thrive and excel with challenging deadlines and managing multiple priorities
* Want to learn how a global leader in the distribution of automotive and industrial parts operates day-to-day

A day in the life:

* Develop and distribute analytics insights and presentations on different initiatives/campaigns using a defined set of KPIs
* Monitor website performance metrics to identify potential sources of customer friction and opportunities for improvement
* Collaborate with other analysts and business intelligence personnel to design, develop, and support ongoing reporting/dashboards across a variety of data sources for the digital channels

Whats in it for you:

* Participate in biweekly Lunch and Learn events with company leaders
* Attend a Braves game and volunteer time with fellow interns
* Explore the history of the company through a multi-day orientation, complete with a tour of the Atlanta Distribution Center
* Present your summer project to fellow interns and GPC executives

COVID-19 Accommodations at GPC: Your safety is our top priority although we are planning for an in-person program, we will continually monitor COVID-19 health safety recommendations and adjust all internship activities as needed.

What youll need:

* Currently enrolled in an undergraduate or graduate program, seeking degree in Economics, Marketing, Statistics, Data Analytics/Science, Mathematics, MIS, or related field
* Excellent verbal and written communication skills

And if you have this, even better:

* Experience using Adobe or Google Analytics, Search Engine Optimization, or Data Visualization tools (Qlik, Tableau, Power BI)
* Knowledge of SQL language, statistical modeling
* Proficient in web-based scripting languages (JavaScript, HTML, CSS, jQuery)
* Understanding of web development, e-commerce, basic statistics, or marketing
* Tag management experience (Adobe DTM/Launch, Google Tag Manager, Tealium, Ensighten)

Why GPC may just be the right place for you:

* Stable Fortune 200 company with a family culture
* Environment that works hard, yet takes care of employees
* Opportunity for accessing multiple career paths
* Ongoing training and development, with support from leaders and your team

Additional information for you:

GPC has great careers for people with all backgrounds and interests. So, if after reading this, you dont think this is the perfect fit for you, check out the list of other opportunities we have at jobs.genpt.com.

GPC believes the fair and equitable treatment of employees, customers, suppliers and other persons is critical to fulfilling its vision and goals. GPC conducts its business without regard to sex, race, creed, color, religion, marital status, national origin, age, pregnancy, sexual orientation, gender identity, genetic information, disability, military status, status as a veteran, or any other protected characteristic. GPCs policy is to recruit, hire, train, promote, assign, transfer and terminate employees based on their own ability, achievement, experience and conduct and other legitimate business reasons.

Genuine Parts Company

Atlanta, GA

Genuine Parts Company distributes automotive replacement, industrial parts and materials, and business products in North America, Australia, New Zealand, the United Kingdom, France, Germany, Poland, and Puerto Rico. The company distributes automotive replacement parts for imported vehicles, trucks, SUVs, buses, motorcycles, recreational vehicles, farm vehicles, small engines, farm equipment, and heavy duty equipment; and accessory items for automotive aftermarket, such as repair shops, service stations, fleet operators, automobile and truck dealers, leasing companies, bus and truck lines, mass merchandisers, farms, industrial concerns, and individuals.

It also distributes industrial replacement parts and related supplies, such as bearings, mechanical and electrical power transmission products, industrial automation products, hoses, hydraulic and pneumatic components, industrial and safety supplies, and material handling products for original equipment manufacturer, as well as maintenance, repair, and operation customers in equipment and machinery, food and beverage, forest product, primary metal, pulp and paper, mining, automotive, oil and gas, petrochemical, pharmaceutical, power generation, alternative energy, transportation, ports, and other industries, as well as for governments. In addition, the company provides a range of services and repairs comprising gearbox and fluid power assembly repair, process pump assembly and repair, hydraulic drive shaft repair, electrical panel assembly and repair, hose and gasket manufacture and assembly, and other services.

Further, it distributes office furniture, technology products, general office and school supplies, cleaning, janitorial and breakroom supplies, safety and security items, healthcare products, and disposable food service products to resellers. The company was founded in 1928 and is headquartered in Atlanta, Georgia.